UMANIA (www.umania.it)

UMANIA was created by a team of experts in Ergonomics and Design with an obsession: giving importance to human beings, studying, observing, and understanding them.
The goal UMANIA sets in each project is the creation of innovation "from" and "for" people. It does it by studying some aspects of man, from cognitive to physical, from postural to behavioural ones, to create design projects.
UMANIA’s team consists of professionals with consolidated expertise through years of experience. Industrial designers, interaction designers and certified Ergonomists are supported by psychologists, anthropologists and engineers to create teams of research, development and planning to provide innovative answers to the requests of their customers.
The services UMANIA provides to companies are:

  • workshops on Ergonomics and usability, research in the world of design, emotional design, product design e production of interfaces.
UMANIA supports companies providing an ergonomic design "turnkey" and co-operating with the departments of R&D and design. It helps companies generate ideas and define product concepts through innovative techniques and models for developing creativity, integrating the company know-how with its skills.

A reality dealing with research like UMANIA can't do without a lab within a context which was just born to collect the Excellence in innovation: Kilometro Rosso Science Park. UMANIA provides companies with its know-how, expertise and new spaces to find concrete solutions for businesses.

Since January 2010 a new business unit is open: Umania Sport. This new department turns to the sports goods manufacturers with the aim of bringing innovation in a world based on the performance and on the achievement of a goal.

At Kilometro Rosso Umania has got 10 operators coming from research and development departments, sales and administration office, design centres and labs.

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Realizzato da Gandini&Rendina